Comments on: Benchmarking your digital marketing capability https://www.smartinsights.com/managing-digital-marketing/capability-performance-review/benchmarking-digital-marketing-capability/ Digital Marketing > The Marketing Strategy Blog Mon, 24 Jul 2023 07:03:07 +0000 hourly 1 By: Making a Digital Transformation plan – Corner Wire https://www.smartinsights.com/managing-digital-marketing/capability-performance-review/benchmarking-digital-marketing-capability/#comment-69090 Wed, 22 Jul 2020 18:04:19 +0000 http://www.smartinsights.com/?p=30844#comment-69090 […] Chaffey recommends the Carnegie Mellon Functionality Maturity Mannequin (CMM) in his submit ‘Using capability maturity models to review effectiveness and set targets for Digital Transformation‘ Curiously he describes the early web age which is lower than twenty years in the past, when […]

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