Not for profit - Charity Archives - Smart Insights https://www.smartinsights.com/advicetype/not-for-profit-charity/ Digital Marketing > The Marketing Strategy Blog Mon, 28 Oct 2019 11:54:03 +0000 en-US hourly 1 5 fundraising software tips to maximize campaign efficiency https://www.smartinsights.com/digital-marketing-strategy/5-fundraising-software-tips-to-maximize-campaign-efficiency/ https://www.smartinsights.com/digital-marketing-strategy/5-fundraising-software-tips-to-maximize-campaign-efficiency/#respond Wed, 06 Nov 2019 11:00:00 +0000 https://www.smartinsights.com/?p=146295 When it comes to planning a campaign, it’s important to be efficient at all times. Explore these fundraising software tips to make your next campaign count.  As a non-profit professional, running a successful campaign means putting a lot of thought, …..

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3 effective strategies for non-profits and charities https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/3-effective-strategies-non-profits-charities/ https://www.smartinsights.com/content-management/content-marketing-creative-and-formats/3-effective-strategies-non-profits-charities/#respond Wed, 24 Oct 2018 14:00:00 +0000 https://www.smartinsights.com/?p=126388 Marketing your non-profit is essential to the success of your cause and luckily, the internet offers numerous possibilities – you just need to make the most of these opportunities Non-profits and charities often have small budgets and few people to …..

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How to create a non-profit marketing plan https://www.smartinsights.com/digital-marketing-strategy/digital-strategy-development/create-excellent-nonprofit-marketing-plan/ https://www.smartinsights.com/digital-marketing-strategy/digital-strategy-development/create-excellent-nonprofit-marketing-plan/#respond Mon, 04 Sep 2017 14:00:00 +0000 http://www.smartinsights.com/?p=94217 Tips on how to create a non-profit marketing plan with limited funds Non-profit organizations face one of the biggest digital marketing challenges of all: having limited funds or no money at all. Nonprofit organizations have to operate and thrive in …..

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Creative ideas for Fundraising with Social Media https://www.smartinsights.com/social-media-marketing/social-media-strategy/8-ideas-fundraising-social-media/ https://www.smartinsights.com/social-media-marketing/social-media-strategy/8-ideas-fundraising-social-media/#comments Fri, 18 Mar 2016 09:00:00 +0000 http://www.smartinsights.com/?p=29926 Involve Your Pets - A Strategy For Successful Content And Social Media Fundraising Clever fundraising ideas for charity giving are a must these days, when people are rather jaded from years of the same old coffee mornings and bake sales. If …..

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How can charities use social media to meet their goals? https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-charities/ https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-charities/#comments Wed, 16 Mar 2016 15:00:00 +0000 http://www.smartinsights.com/?p=30073 Overcoming objections to use of social media in not-for-profit organisations Social media can be beguiling, stimulating, addictive, confusing and at times downright frustrating. In my experience, Not for Profits, like commercial organisations, are still grappling with how much valuable staff …..

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Improving charity website effectiveness https://www.smartinsights.com/user-experience/website-redesign/lucy-conlan-charity/ https://www.smartinsights.com/user-experience/website-redesign/lucy-conlan-charity/#respond Wed, 16 Mar 2016 11:00:00 +0000 http://www.smartinsights.com/?p=34597 7 success factors for managing charity websites Balancing the interests of diverse audiences of a charity site is a real challenge, magnified by the diverse communications needs of different teams within a charity. Given these diverse needs, it's no surprise …..

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5 key trends for charity websites in 2016 https://www.smartinsights.com/user-experience/website-design/5-key-trends-for-charity-websites-in-2016/ https://www.smartinsights.com/user-experience/website-design/5-key-trends-for-charity-websites-in-2016/#respond Mon, 14 Mar 2016 15:00:00 +0000 http://www.smartinsights.com/?p=59812 Non-profits need to use big data and mobile to present clear messages in 2016 2015 has seen charities gaining increased confidence to streamline, simplify and even surprise. With increasing demands from an ever increasingly digital savvy audience, standing still has …..

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Digital Marketing for Charities 2015 https://www.smartinsights.com/content-management/content-marketing-strategy/digital-marketing-charities/ https://www.smartinsights.com/content-management/content-marketing-strategy/digital-marketing-charities/#comments Thu, 02 Oct 2014 15:42:00 +0000 http://www.smartinsights.com/?p=40804 A review of the latest digital marketing approaches for charities and not-for-profits Digital marketing is now a core communications method for Charities and Not-for-Profit organisations (NfPs). Charity websites give a great platform as a vital communications channel to inspire and engage people, raise …..

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Using Email Media to unlock the hidden potential of staff email https://www.smartinsights.com/email-marketing/email-creative-and-copywriting/email-media-staff-signature-emails/ https://www.smartinsights.com/email-marketing/email-creative-and-copywriting/email-media-staff-signature-emails/#comments Thu, 28 Nov 2013 08:00:00 +0000 http://www.smartinsights.com/?p=32269 Using staff email signatures to communicate your brand messages - a case study of British Red Cross My journey with staff Email Media started 3 years ago when I rocked up to start a new job and had a loooooong …..

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From online engagement to offline action https://www.smartinsights.com/customer-engagement/customer-engagement-strategy/engagement-tips-to-drive-offline-action/ https://www.smartinsights.com/customer-engagement/customer-engagement-strategy/engagement-tips-to-drive-offline-action/#comments Tue, 19 Nov 2013 08:30:00 +0000 http://www.smartinsights.com/?p=31981 Engagement tips to drive offline action - a not-for-profit campaign example At charity @vInspired, digital and social media is key to engaging with our young audience. Retweets, mentions and comments can be an early indicator of success, but they are only …..

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