Comments on: The most popular email marketing clients? [Infographic] https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/ Digital Marketing > The Marketing Strategy Blog Fri, 26 Sep 2014 03:22:00 +0000 hourly 1 By: Jahidur Rahman https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-21958 Fri, 26 Sep 2014 03:22:00 +0000 http://www.smartinsights.com/?p=3881#comment-21958 I like this topic. It is one of the best post from other. It is a useful and charming post. It is extremely helpful for me.

email market share

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By: king https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-21157 Mon, 21 Jul 2014 12:27:00 +0000 http://www.smartinsights.com/?p=3881#comment-21157 Ayya, why my company using Lotus?

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By: Alexander Gorlach https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-21079 Tue, 15 Jul 2014 08:36:00 +0000 http://www.smartinsights.com/?p=3881#comment-21079 We are software developers for Outlook, and we are disagree with Litmus chart: http://www.mapilab.com/blog/does-the-iphone-beat-microsoft-outlook-in-the-e-mail-clients-market/

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By: Alexander Gorlach https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-21022 Tue, 08 Jul 2014 12:29:00 +0000 http://www.smartinsights.com/?p=3881#comment-21022 Does somebody have research on sent messages (not opened) ?

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By: Dave Chaffey https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-18656 Thu, 23 Jan 2014 19:50:00 +0000 http://www.smartinsights.com/?p=3881#comment-18656 In reply to Ari.

You’re welcome Ari – we like to keep the reference data for readers updated where we can – good to know it’s appreciated.

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By: Ari https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-18655 Thu, 23 Jan 2014 19:44:00 +0000 http://www.smartinsights.com/?p=3881#comment-18655 Very relevant information and use it to set up an emailing strategy. Thanks Dave. Ari Bonilla

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By: Justine, Litmus https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-4727 Tue, 10 Jul 2012 00:33:00 +0000 http://www.smartinsights.com/?p=3881#comment-4727 In reply to Dave Chaffey.

Thanks for the feedback, folks! As I mentioned to Dave, we do collect geolocation information on a portion of the opens we track, but with over 4 billion data points, I’m sure you can imagine the computing power that goes into crunching those types of numbers!

It’s certainly something we hope to do in future, but unfortunately can’t provide at the moment. I’ll be sure to post about it on our blog when it does become available, though!

Dan: I’m very glad to hear from a happy Litmus customer! While these stats we report can be useful for reporting trends and averages, they certainly won’t reflect everyone’s experience. I’d definitely use the data you’re collecting to optimize efforts for your specific audience.

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By: Dave Chaffey https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-4632 Tue, 03 Jul 2012 14:54:00 +0000 http://www.smartinsights.com/?p=3881#comment-4632 In reply to Dan Bond.

Hi Dan – thanks for your comment – good idea – I’ll ask Justine at Litmus to see what’s possible.

It’s good to see them repeating this survey and see how the range of platforms we need to target evolves.

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By: Dan Bond https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-4631 Tue, 03 Jul 2012 14:44:00 +0000 http://www.smartinsights.com/?p=3881#comment-4631 It would be good to know the weighting by country, we do a lot of emailing outside the UK and US, and this doesn’t reflect our experience. But we do use Litmus, and find the reporting very useful – and we’re trying to optimise for mobile, as well as desktop, as much as we can.

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By: Bettina https://www.smartinsights.com/email-marketing/email-marketing-analytics/most-popular-email-marketing-clients/#comment-966 Wed, 19 Jan 2011 19:18:12 +0000 http://www.smartinsights.com/?p=3881#comment-966 Thanks Dave, I also agree with the relevance of testing for mobile when preparing your – we’re only going to see mobile access to email grow in the next few years and it’s important to be ready for it.
Through our web-based platform at EmailMarketing.Net we provide users the ability to test how their email will look like in 30 different email clients including mobile with just one click.
We also provide them with tips and tricks to improve their overall email performance through our blog – you might particularly enjoy this article on creating

Let me know what you think!

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