Return on Marketing Technology (RoMT) - Smart Insights https://www.smartinsights.com/tag/return-on-marketing-technology-romt/ Digital Marketing > The Marketing Strategy Blog Fri, 16 Apr 2021 14:48:36 +0000 en-US hourly 1 Tech marketing strategy and planning for IT and high tech leaders https://www.smartinsights.com/social-media-marketing/social-media-mobile-technology-impact-travel/ https://www.smartinsights.com/social-media-marketing/social-media-mobile-technology-impact-travel/#respond Fri, 16 Apr 2021 14:30:00 +0000 http://www.smartinsights.com/?p=86495 Today, tech marketers and managers advocate for IT and high tech both internally in their businesses and externally to their target markets. We've got the marketing tools and training you need. Looking to strengthen your technology company's marketing strategy? As …..

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]]> https://www.smartinsights.com/social-media-marketing/social-media-mobile-technology-impact-travel/feed/ 0 What percentage of IT projects fail? [#ChartOfTheDay] https://www.smartinsights.com/managing-digital-marketing/web-project-management/percentage-projects-fail-chartoftheday/ https://www.smartinsights.com/managing-digital-marketing/web-project-management/percentage-projects-fail-chartoftheday/#respond Wed, 05 Oct 2016 15:51:18 +0000 http://www.smartinsights.com/?p=78649 Digital marketing systems, CRM roll-out and Big Data project failure rates exceed 50% Long ago, before the World Wide Web (yes such a time does exist, it was in the late 1980s, early 1990s), I worked as an IT project …..

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