Competitive intelligence analysis - Smart Insights https://www.smartinsights.com/tag/competitive-intelligence-analysis/ Digital Marketing > The Marketing Strategy Blog Fri, 30 Oct 2020 09:55:10 +0000 en-US hourly 1 Sentiment Analysis: Deeper actionable insights for your marketing strategy https://www.smartinsights.com/digital-marketing-strategy/sentiment-analysis-deeper-actionable-insights-for-your-marketing-strategy/ Thu, 29 Oct 2020 15:40:50 +0000 https://www.smartinsights.com/?p=157368 What benefits might deeper, actionable, aspect-based sentiment analysis offer for your marketing strategy and planning? I have recently attended the Social Data Summit, which gathered prominent speakers from leading brands and organizations to discuss the latest developments in digital insights, …..

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]]> Boost your Ecommerce marketing ROI through competitive intelligence https://www.smartinsights.com/ecommerce/ecommerce-strategy/boost-e-commerce-marketing-roi-competitive-intelligence/ https://www.smartinsights.com/ecommerce/ecommerce-strategy/boost-e-commerce-marketing-roi-competitive-intelligence/#respond Mon, 14 Nov 2016 09:00:00 +0000 http://www.smartinsights.com/?p=78064 Learn How to Boost Your Marketing Return on Investment Performance by Tracking Competitor Prices and Assortments Ecommerce businesses face very strong competition due to the fact that SMEs have entered into the online world almost as quickly as the biggest …..

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]]> https://www.smartinsights.com/ecommerce/ecommerce-strategy/boost-e-commerce-marketing-roi-competitive-intelligence/feed/ 0 Taking competitive intelligence analysis to the next level https://www.smartinsights.com/marketplace-analysis/competitor-analysis/competitive-intelligence-analysis/ https://www.smartinsights.com/marketplace-analysis/competitor-analysis/competitive-intelligence-analysis/#comments Mon, 04 Feb 2013 11:31:00 +0000 http://www.smartinsights.com/?p=20199 A review of process and tools available for online competitor analysis Although we know it’s important to analyse how your own website is performing in terms of visitor numbers, customer demographics and conversion rate, we should remember that it's important …..

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