Digital marketing trends 2020 - Smart Insights https://www.smartinsights.com/tag/digital-marketing-trends-2020/ Digital Marketing > The Marketing Strategy Blog Wed, 22 Feb 2023 09:24:47 +0000 en-US hourly 1 2023 comparison of Google organic clickthrough rates (SEO CTR) by ranking position https://www.smartinsights.com/search-engine-optimisation-seo/seo-analytics/comparison-of-google-clickthrough-rates-by-position/ https://www.smartinsights.com/search-engine-optimisation-seo/seo-analytics/comparison-of-google-clickthrough-rates-by-position/#comments Wed, 22 Feb 2023 09:20:15 +0000 http://www.smartinsights.com/?p=17454 Keyword research data reveals the SEO CTR rewards for top of SERP rankings in Google. Inform your SEO marketing strategy with the latest trends You often hear company owners saying “I want to rank top” for their target keywords. Although …..

The post 2023 comparison of Google organic clickthrough rates (SEO CTR) by ranking position appeared first on Smart Insights.

]]> https://www.smartinsights.com/search-engine-optimisation-seo/seo-analytics/comparison-of-google-clickthrough-rates-by-position/feed/ 71 Social media trends 2021: What’s working and what isn’t this year? https://www.smartinsights.com/digital-marketing-strategy/social-media-trends-2021/ Thu, 20 May 2021 15:00:33 +0000 https://www.smartinsights.com/?p=157273 We predicted social media would continue to grow in 2021, and it did. Back in January, we collated your top 6 social media marketing (SMM) trends to reach and convert more customers, but how's it going so far? Social media …..

The post Social media trends 2021: What’s working and what isn’t this year? appeared first on Smart Insights.

]]> Being sensitive: Human responses to COVID-19 https://www.smartinsights.com/digital-marketing-strategy/being-sensitive-human-responses-to-covid-19/ https://www.smartinsights.com/digital-marketing-strategy/being-sensitive-human-responses-to-covid-19/#respond Mon, 23 Mar 2020 11:05:00 +0000 https://www.smartinsights.com/?p=151523 Smart Insights members and followers have been discussing positive brand responses to Coronavirus which have moved us and impressed us. We hope you will find this summary of some of our favourite responses below helpful. It may even spark a …..

The post Being sensitive: Human responses to COVID-19 appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/being-sensitive-human-responses-to-covid-19/feed/ 0 Search engine optimization trends for 2020 – How many are you following? https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/search-engine-optimization-trends-for-2020/ https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/search-engine-optimization-trends-for-2020/#respond Fri, 13 Mar 2020 09:00:00 +0000 https://www.smartinsights.com/?p=145924 Communicating relevant and meaningful site content to your audience is about way more than the keywords you target. Yes, you heard me. SEO is not all about keywords and spending every waking hour tracking the algorithm changes until you’re blue …..

The post Search engine optimization trends for 2020 – How many are you following? appeared first on Smart Insights.

]]> https://www.smartinsights.com/search-engine-optimisation-seo/seo-strategy/search-engine-optimization-trends-for-2020/feed/ 0 5 simple truths to define your video marketing strategy https://www.smartinsights.com/digital-marketing-platforms/video-marketing/5-simple-truths-to-define-your-video-marketing-strategy/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/5-simple-truths-to-define-your-video-marketing-strategy/#respond Mon, 09 Mar 2020 15:00:00 +0000 https://www.smartinsights.com/?p=150327 Nobody can deny that the rise of video has drastically changed the way we consume content. Video allows customers today to get all the information they need about your brand in a matter of minutes, with as little resistance as …..

The post 5 simple truths to define your video marketing strategy appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-platforms/video-marketing/5-simple-truths-to-define-your-video-marketing-strategy/feed/ 0 Video marketing statistics to know for 2020 https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-statistics-to-know/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-statistics-to-know/#respond Tue, 11 Feb 2020 09:15:00 +0000 https://www.smartinsights.com/?p=133508 Video is continuing to grow in popularity and importance, which means it's vital to stay on top of the latest advances and statistics in order to create a strong digital video marketing strategy Video is a highly effective form of …..

The post Video marketing statistics to know for 2020 appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-statistics-to-know/feed/ 0 How to apply 2020’s key trends to your digital marketing strategy https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/ https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/#respond Wed, 22 Jan 2020 09:00:00 +0000 https://www.smartinsights.com/?p=148494 Now is the time to consider 2020's key digital marketing trends and how you can apply them to your marketing strategy Whatever marketing results you achieved in 2019, you want to improve on them in 2020. To do this, you …..

The post How to apply 2020’s key trends to your digital marketing strategy appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/feed/ 0 7 things I learnt from Smart Insights in 2019… https://www.smartinsights.com/digital-marketing-strategy/7-things-i-learnt-from-smart-insights-in-2019/ https://www.smartinsights.com/digital-marketing-strategy/7-things-i-learnt-from-smart-insights-in-2019/#respond Wed, 15 Jan 2020 11:00:00 +0000 https://www.smartinsights.com/?p=148481 ... and what they might mean for 2020 Seasoned visitors to the Smart Insights blog will no doubt agree that there’s an abundance of, well, smart insights to take in on a daily basis. With digital and marketing constantly evolving, …..

The post 7 things I learnt from Smart Insights in 2019… appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/7-things-i-learnt-from-smart-insights-in-2019/feed/ 0 Video marketing trends 2020 https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-trends-2020/ https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-trends-2020/#respond Tue, 14 Jan 2020 09:11:00 +0000 https://www.smartinsights.com/?p=144555 Find out what video marketing trends you need to be aware of for 2020 in order to better shape your digital marketing strategy and deliver results. Social media, the rise of Stories and the way in which people consume media …..

The post Video marketing trends 2020 appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-platforms/video-marketing/video-marketing-trends-2020/feed/ 0 Email marketing trends 2020 https://www.smartinsights.com/email-marketing/email-marketing-trends-2020/ https://www.smartinsights.com/email-marketing/email-marketing-trends-2020/#respond Mon, 13 Jan 2020 15:50:34 +0000 https://www.smartinsights.com/?p=145429 It's time to explore five key email marketing trends set to shape your strategy in 2020, from mobile optimization and simplified content, to AI and email's continued position as one of the most trusted communication channels available to marketers It’s …..

The post Email marketing trends 2020 appeared first on Smart Insights.

]]> https://www.smartinsights.com/email-marketing/email-marketing-trends-2020/feed/ 0