Digital Marketing in China - Smart Insights https://www.smartinsights.com/tag/digital-marketing-in-china/ Digital Marketing > The Marketing Strategy Blog Fri, 19 Mar 2021 10:33:13 +0000 en-US hourly 1 Chinese social media: 5 new features that are shaping social media marketing in China https://www.smartinsights.com/digital-marketing-around-the-world/how-to-get-started-with-digital-marketing-in-china/ https://www.smartinsights.com/digital-marketing-around-the-world/how-to-get-started-with-digital-marketing-in-china/#comments Fri, 19 Mar 2021 15:00:00 +0000 http://www.smartinsights.com/?p=59095 Chinese social media is way ahead of the rest of the world when it comes to integrating customer experience in the funnel The constant supply of new innovations in Chinese social media has not stopped in 2021. Many Chinese social …..

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]]> https://www.smartinsights.com/digital-marketing-around-the-world/how-to-get-started-with-digital-marketing-in-china/feed/ 3 Your 2021 guide to advertising on Baidu https://www.smartinsights.com/digital-marketing-strategy/your-guide-advertising-baidu/ https://www.smartinsights.com/digital-marketing-strategy/your-guide-advertising-baidu/#respond Fri, 05 Mar 2021 16:30:42 +0000 https://www.smartinsights.com/?p=128713 Tips and tricks to help you get the most out of paid search on China’s largest search platform With Google claiming less than 2% of the market in China, the search engine landscape is markedly different from that in most …..

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]]> https://www.smartinsights.com/digital-marketing-strategy/your-guide-advertising-baidu/feed/ 0 World’s most valuable brands and Germany blocks Facebook data pooling – News roundup https://www.smartinsights.com/advertising/news-roundup-8th-february-2018/ https://www.smartinsights.com/advertising/news-roundup-8th-february-2018/#respond Fri, 08 Feb 2019 11:00:51 +0000 https://www.smartinsights.com/?p=132637 Most valuable brands across the globe showcased in a new infographic, Facebook has been blocked from using data from other sources in Germany, China stops beauty products making medical claims in advertising and Amazon posts positive fourth-quarter ad revenue results …..

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]]> https://www.smartinsights.com/advertising/news-roundup-8th-february-2018/feed/ 0 3 Strategies to thrive in China’s lower-tier marketplace https://www.smartinsights.com/marketplace-analysis/macro-environment-analysis/3-strategies-ride-chinas-tier-two-boom/ https://www.smartinsights.com/marketplace-analysis/macro-environment-analysis/3-strategies-ride-chinas-tier-two-boom/#respond Thu, 15 Feb 2018 11:00:00 +0000 http://www.smartinsights.com/?p=94357 How to gain visibility in China's digital marketplace Everyone wants a piece of the emerging market's pie, and the biggest slice is still China. After a temporary retreat, overall economic growth in China is expected to continue its upward trend, and retail momentum …..

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]]> https://www.smartinsights.com/marketplace-analysis/macro-environment-analysis/3-strategies-ride-chinas-tier-two-boom/feed/ 0 Latest in China – How Brands Build Trust Through Transparency https://www.smartinsights.com/online-brand-strategy/international-marketing/latest-china-brands-build-trust-transparency/ https://www.smartinsights.com/online-brand-strategy/international-marketing/latest-china-brands-build-trust-transparency/#respond Wed, 14 Feb 2018 15:00:21 +0000 https://www.smartinsights.com/?p=109074 Key trends on how brands are building trust in China As we have just updated our China Digital Marketing Strategy Guide, Lei Chien, the author of the guide, has produced the article below on how brands are building trust in …..

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]]> https://www.smartinsights.com/online-brand-strategy/international-marketing/latest-china-brands-build-trust-transparency/feed/ 0 5 differences in Baidu SEO essential to gain online visibility in China https://www.smartinsights.com/digital-marketing-around-the-world/baidu-china-seo-guide/ https://www.smartinsights.com/digital-marketing-around-the-world/baidu-china-seo-guide/#respond Mon, 19 Oct 2015 10:00:00 +0000 http://www.smartinsights.com/?p=59266 A guide to Mastering SEO when there is no Google Operating in a world where Google and many other familiar channels don’t exist is something that many search marketers in the west might feel unsure of. The fact is, many …..

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]]> https://www.smartinsights.com/digital-marketing-around-the-world/baidu-china-seo-guide/feed/ 0 Insights from KPCB US and global internet trends 2015 report https://www.smartinsights.com/internet-marketing-statistics/insights-from-kpcb-us-and-global-internet-trends-2015-report/ https://www.smartinsights.com/internet-marketing-statistics/insights-from-kpcb-us-and-global-internet-trends-2015-report/#respond Thu, 11 Jun 2015 08:40:00 +0000 http://www.smartinsights.com/?p=53804 Digesting Mary Meeker's 2015 Internet Trends Analysis I always enjoy and gain great insight from Mary Meeker's 'State of mobile marketing' reports which she regularly publishes at this time of year via Kleiner Perkins Caufield & Byers. It's part of a …..

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