Micro-influencers - Smart Insights https://www.smartinsights.com/tag/micro-influencers/ Digital Marketing > The Marketing Strategy Blog Fri, 04 Dec 2020 15:54:38 +0000 en-US hourly 1 Top 10 influencer marketing strategy boosting segments in 2021 [Infographic] https://www.smartinsights.com/online-pr/online-pr-outreach/types-of-influencers/ https://www.smartinsights.com/online-pr/online-pr-outreach/types-of-influencers/#comments Fri, 04 Dec 2020 15:40:42 +0000 http://www.smartinsights.com/?p=27945 74% of customers trust social networks to guide purchasing decisions. In 2021, when trust is at peak importance, is your influencer marketing strategy delivering the results you need? Yet again social media is shaking up your marketing mix for 2021. …..

The post Top 10 influencer marketing strategy boosting segments in 2021 [Infographic] appeared first on Smart Insights.

]]> https://www.smartinsights.com/online-pr/online-pr-outreach/types-of-influencers/feed/ 5 6 non-traditional marketing tactics to grow your community https://www.smartinsights.com/digital-marketing-strategy/6-non-traditional-marketing-tactics-to-grow-your-community/ https://www.smartinsights.com/digital-marketing-strategy/6-non-traditional-marketing-tactics-to-grow-your-community/#respond Tue, 26 May 2020 12:20:00 +0000 https://www.smartinsights.com/?p=139043 As more competitors on the landscape compete for keywords and "airspace", it’s now more important than ever to explore new ways to engage and communicate with your target demographic and community Marketing has come a long way since those smoky …..

The post 6 non-traditional marketing tactics to grow your community appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/6-non-traditional-marketing-tactics-to-grow-your-community/feed/ 0 Is the age of the influencer over? https://www.smartinsights.com/digital-marketing-strategy/is-the-age-of-the-influencer-over/ https://www.smartinsights.com/digital-marketing-strategy/is-the-age-of-the-influencer-over/#respond Tue, 28 Jan 2020 11:30:00 +0000 https://www.smartinsights.com/?p=141246 Recent news stories have shown influencers in a bad light, which could impact their effectiveness when it comes to brand partnerships You can’t scroll through Instagram nowadays without seeing a perfectly posed photo posted by an “influencer” either selling something …..

The post Is the age of the influencer over? appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/is-the-age-of-the-influencer-over/feed/ 0 How to apply 2020’s key trends to your digital marketing strategy https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/ https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/#respond Wed, 22 Jan 2020 09:00:00 +0000 https://www.smartinsights.com/?p=148494 Now is the time to consider 2020's key digital marketing trends and how you can apply them to your marketing strategy Whatever marketing results you achieved in 2019, you want to improve on them in 2020. To do this, you …..

The post How to apply 2020’s key trends to your digital marketing strategy appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/applying-2020s-key-trends-to-your-digital-marketing-strategy/feed/ 0 Essential influencer marketing facts for 2020 https://www.smartinsights.com/online-pr/influencer-marketing/essential-influencer-marketing-facts-for-2020/ https://www.smartinsights.com/online-pr/influencer-marketing/essential-influencer-marketing-facts-for-2020/#respond Tue, 14 Jan 2020 15:00:00 +0000 https://www.smartinsights.com/?p=148479 51% of marketers believe that influencer marketing helps with quality customer acquisition but how else could it benefit your digital marketing strategy? While many social media users and consumers are growing tired of influencers, they are still an incredibly effective …..

The post Essential influencer marketing facts for 2020 appeared first on Smart Insights.

]]> https://www.smartinsights.com/online-pr/influencer-marketing/essential-influencer-marketing-facts-for-2020/feed/ 0 Social media marketing trends 2020 https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-marketing-trends-2020/ https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-marketing-trends-2020/#respond Wed, 08 Jan 2020 09:00:00 +0000 https://www.smartinsights.com/?p=144548 Take a look at what we believe are the key social media marketing trends for 2020 that marketers need to be aware of in order to ensure their marketing strategy is up-to-date and as effective as possible. Social media has …..

The post Social media marketing trends 2020 appeared first on Smart Insights.

]]> https://www.smartinsights.com/social-media-marketing/social-media-strategy/social-media-marketing-trends-2020/feed/ 0 71% of consumers will unfollow influencers with fake followers https://www.smartinsights.com/online-pr/influencer-marketing/71-of-consumers-will-unfollow-influencers-with-fake-followers/ https://www.smartinsights.com/online-pr/influencer-marketing/71-of-consumers-will-unfollow-influencers-with-fake-followers/#respond Tue, 22 Oct 2019 14:00:00 +0000 https://www.smartinsights.com/?p=145164 Chart of the Week: 71% of consumers in the UK and US will unfollow an influencer if it was revealed that they had bought followers, showing how easy it is to lose trust in the industry. Influencers can help to …..

The post 71% of consumers will unfollow influencers with fake followers appeared first on Smart Insights.

]]> https://www.smartinsights.com/online-pr/influencer-marketing/71-of-consumers-will-unfollow-influencers-with-fake-followers/feed/ 0 Useful tips for working with micro-influencers https://www.smartinsights.com/digital-marketing-strategy/useful-tips-for-working-with-micro-influencers/ https://www.smartinsights.com/digital-marketing-strategy/useful-tips-for-working-with-micro-influencers/#respond Wed, 14 Aug 2019 09:00:49 +0000 https://www.smartinsights.com/?p=115559 Why would you want to reach a smaller audience? Why not go from the big guns from the start? Are you looking for a more efficient way of promoting your business online and reaching your target audience in a meaningful …..

The post Useful tips for working with micro-influencers appeared first on Smart Insights.

]]> https://www.smartinsights.com/digital-marketing-strategy/useful-tips-for-working-with-micro-influencers/feed/ 0 6 influencer marketing predictions that will rule 2019 https://www.smartinsights.com/online-pr/influencer-marketing/6-influencer-marketing-predictions-2019/ https://www.smartinsights.com/online-pr/influencer-marketing/6-influencer-marketing-predictions-2019/#respond Tue, 16 Apr 2019 14:00:00 +0000 https://www.smartinsights.com/?p=136407 These influencer marketing predictions will help you make more informed choices this year With 2019 already roaring to a start, we want to give brands and influencers a leg up on the competition. So we've compiled a list of the …..

The post 6 influencer marketing predictions that will rule 2019 appeared first on Smart Insights.

]]> https://www.smartinsights.com/online-pr/influencer-marketing/6-influencer-marketing-predictions-2019/feed/ 0 Why choosing the right influencers for your travel campaign is vital https://www.smartinsights.com/online-pr/influencer-marketing/right-influencers-travel-marketing-campaign/ https://www.smartinsights.com/online-pr/influencer-marketing/right-influencers-travel-marketing-campaign/#respond Mon, 15 Apr 2019 08:00:00 +0000 https://www.smartinsights.com/?p=136402 Travel brands must select the right influencers to work with in order to see the best results and create effective stories Working with influencers can propel a travel campaign forward and help your company reach its audience more effectively. But …..

The post Why choosing the right influencers for your travel campaign is vital appeared first on Smart Insights.

]]> https://www.smartinsights.com/online-pr/influencer-marketing/right-influencers-travel-marketing-campaign/feed/ 0